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Behaviour Change

Each manageable, graduated exercise prescription is tailored to a person’s health and individual preferences to help maintain consistent activity levels. EXi users receive encouraging, personalised notifications and “badges” after reaching specific goals and completing activities, motivating people to keep active. 

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Earn Your Apple Watch Programme

We have developed the EXi Earn Your Apple Watch Programme to allow organisations to subsidise the cost of an Apple Watch for their members if they meet personalised exercise targets.  

Based on evidence

EXi has developed the Earn Your Apple Watch Programme based on the latest evidence of sustainable behaviour change. Research has found that this programme can increase activity levels in people, and at a higher intensity over time. This approach has also been found to support and empower people with chronic conditions and those looking to get active, increasing activity by up to 200%. 

How it works

The EXi Earn Your Apple Watch Programme is open to any organisation from any industry looking to invest in the health of their members, employees, or patients. An organisation subsidises the cost of an Apple Watch for each person if they meet exercise targets. If the person does not complete 100% of the monthly exercise target, they are then responsible for their monthly payment balance.


Based on information provided, each person’s exercise prescription is set at the right intensity. EXi tracks specific health metrics to show the huge difference that exercise can make to their health. 


It can be used:

  • To support health interventions 
  • For targeted condition management (eg diabetes, cardiac rehab)
  • To promote healthier lifestyles 


Step-by-step

  1. Organisation signs up to the EXi Earn Your Apple Watch  Programme. 
  2. Participant purchases an Apple Watch for £10 whilst agreeing to pay the balance over 24 months (consumer credit agreement).
  3. The person then earns points by achieving their weekly exercise targets or a percentage of their target.
  4. Earned points are converted to a reduction in the monthly repayment balance.
  5. Participants are engaged in achieving their exercise targets for the duration of the programme.
  6. The sponsoring organisation covers the payments for points achieved from reaching the exercise targets.
  7. The participants and sponsor share value on health outcomes, cost savings and loyalty.

For more information

Head over to our FAQ page for further information on Earn Your Apple Watch or contact us at info@exi.life

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